In extraordinarily general terms, there are 3 general tactics used. You need to be able to hop between strategies quickly as the action of the match unfolds.
The Blockade
This consists of building a 6-deep wall of pieces, or at a minimum as thick as you are able to achieve, to lock in the competitor’s checkers that are on your 1-point. This is considered to be the most adequate procedure at the start of the game. You can create the wall anywhere inbetween your eleven-point and your 2-point and then shuffle it into your home board as the game progresses.
The Blitz
This consists of closing your home board as fast as as you can while keeping your competitor on the bar. e.g., if your challenger rolls an early two and moves one checker from your one-point to your three-point and you then roll a 5-5, you will be able to play six/one 6/1 8/3 eight/three. Your opponent is now in serious dire straits taking into account that they have 2 pieces on the bar and you have closed half your inner board!
The Backgame
This tactic is where you have 2 or more anchors in your opponent’s home board. (An anchor is a point consisting of at a minimum two of your pieces.) It would be employed when you are decidedly behind as this plan much improves your opportunities. The best locations for anchors are near your competitor’s lower points and either on abutting points or with a single point separating them. Timing is important for an effective backgame: besides, there’s no reason having two nice anchor spots and a solid wall in your own inner board if you are then forced to dismantle this straight away, while your competitor is shifting their checkers home, seeing that you don’t have other additional checkers to move! In this situation, it is more tolerable to have pieces on the bar so that you are able to maintain your position up till your challenger gives you an opportunity to hit, so it will be an excellent idea to attempt and get your opposer to get them in this situation!